Available for work

Hi, I'm Ram.

Engineer turned product designer. I think in systems, and I keep coming back to one question: how do we make powerful tools feel effortless?

Ram standing by a lake with limestone hills behind Ram sipping an iced coffee at a street café

The story

I started as a data engineer at Wipro, working with Philips on a mainframe-to-cloud migration of 200M+ records and building Power BI dashboards. In 2020 I moved into design and freelanced for 18+ startups and companies, often taking products from requirements to handoff with little structure.

That's 6+ years in product design now, plus 2+ in data engineering, across fintech, SaaS, healthcare, and enterprise security. The data years stuck: I still look for patterns in complex information and tie them to product decisions, whether I'm designing AI workflows, design systems, or 0-1 products.

How I work

01

Decide before I design

Problem, people, and tradeoffs first. Screens come after the decisions that make them necessary.

02

Systems over screens

Engineering taught me to think in structures, states, and reuse. Good systems help teams ship faster and stay consistent.

03

AI as an assistant, not an automator

People stay in control. AI suggests, explains, and speeds things up; the human confirms.

04

The best tools get out of the way

Meet people in the workflow they already use. Inform, don't obstruct. Success is what they no longer have to think about.

Experience

Cisco (via Calsoft)

Apr 2026 – Present

Redesigned the Changesets workflow so policies, rulesets, rules, and devices make sense together. Made the case for supporting Palo Alto and Juniper, not just Cisco, and redesigned AI troubleshooting so support teams can see its work.

Senior UX Designer

KORU UX Design

Jun 2025 – Oct 2025

Led UX for healthcare products. Modernised a legacy aged-care platform across 8+ modules with reusable components, tokens, and accessibility patterns (42% fewer design inconsistencies), and delivered an AI claims workflow that cut processing time by 35%.

Senior UI UX Designer

Nuclei · Federal Bank

May 2022 – May 2025

Owned mobile app design: +19% engagement, +16% repeat usage, and a Play Store rating up from 3.7 to 4.6. Started a unified banking design system (18% faster development), shaped B2B SaaS analytics dashboards (+11% satisfaction), and mentored designers and interns (two went full-time).

Product Designer

Freelance

Jan 2020 – Apr 2022

Designed for 18+ startups, companies, and institutions in e-commerce, food delivery, education, and services, working directly with founders from first idea to handoff.

UI UX Designer

Wipro · Philips

Mar 2017 – Oct 2019

Where the systems thinking started: data processing and a mainframe-to-cloud migration for 200M+ records, plus Power BI dashboards and reports.

Data Engineer

Education & certification

2012 – 2016

B.Tech in Computer Science & Engineering, Silicon Institute of Technology. Google UX Design Professional Certificate (2022).

Silicon Institute of Technology

Toolkit

Strengths
Product strategy Product discovery Complex workflows Enterprise UX Information architecture Interaction design User research Usability testing AI product design Human-in-the-loop AI Design systems & tokens Data visualisation Dashboard design Product analytics Mentoring & hiring
Tools
Figma FigJam Figma Make Figma plugin development Cursor MCP Framer Mixpanel CleverTap Power BI HTML, CSS & Tailwind

Beyond work

Outside work, I travel, tinker with side projects, and build niche tools and plugins. And I watch a lot of football and cricket.

Favourite trip

Vietnam 🇻🇳

Ho Chi Minh City's New Year lights, Hoi An's yellow lanes, the misty peaks of Ba Na Hills. It's the trip I still talk about most.

Culture

Ornate pagodas and quiet shrines right next to the buzz of motorbikes. Calm and chaos side by side, and somehow it all flows.

Food

The street food stole the show: crispy bánh xèo on the pavement, a legendary bánh mì at Phượng in Hoi An, and strong Vietnamese coffee.

Experiences

Wandering Hoi An under bougainvillea, walking the Golden Bridge held up by giant stone hands, and seeing Saigon lit up at night.

Contact

Let's build something people find effortless.